see a puffin eat a fish

Saw this guy on TechCrunch yesterday. This is exactly the direction we were going with Plodt. A collection of tags either top down or organically become a topic (see our presidential debate). With rich visualization/analysis tools, sponsorship becomes an avenue for entities that want to own or control a set of tags that define a topic. If Tinker becomes the place to go to track twitter topics, tags as well as collections of tags will have an adword like quality, having value relative to the popularity of an event. Right now only very basic keyword searches exist on Twitter, this is another way of meeting the data organization problem half way by encouraging users to help.